Reaching out to a company’s loyal and regular customers with corporate gifts is a relatively old and effective marketing tool. It is a token of appreciation and a gesture of goodwill. Corporate gifts are small items like coffee mugs, framed posters, bags etc.
These are gifted to your frequent customer and mostly carry a company emblem by which they were gifted. It is still very much advised though that companies always make their presence felt because if they don’t, some competitor might enter and just by making sure their presence is felt, one day take a major share of the business. A simple example in this regard can be of framed posters for walls.
There are a lot of companies that gift framed posters to their customers and most of these carry some sort of a company logo on them. By doing so, these companies ensure that their presence is felt in your office the year round.